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Yaya Dub, Lola Nidora, special guests at CSMS 4

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Maine Mendoza and Wally Bayola (Photo: Romar Briones Fernando)

MANILA, Oct. 3, 2015— This year’s Catholic Social Media Summit set on Oct. 10 to 11 will be one for the books.

Maine Mendoza and Wally Bayola, made famous by the “AlDub” fever sweeping the country, will be among those taking center stage during this gathering of social media communicators, bloggers, photographers, and writers set at the Sta. Rosa City Hall Auditorium Building A, Sta. Rosa, Laguna.

The social media phenomenon took everyone by storm with several priests sharing about the show in their homilies, praising it for promoting traditional Filipino values, especially when it comes to love and relationships.

25 million tweets

In what could be her first public appearance after she became an instant celebrity, Mendoza, popularly known as “Yaya Dub”, will be guesting at the summit where participants will learn about spreading the Gospel through the power of social media.

Along with her is Wally Bayola, a comedian, who is also reaping rave revidw for his role as “Lola Nidora” in Eat Bulaga’s “Kalyeserye.”

AlDub, the tandem of Alden Richards and Maine Mendoza, has recently broke internets record by topping the Twitter chart with over 25 million tweets.

Msgr. Pedro Quitorio, CBCP Media Office director, said what makes AlDub series unique is its commitment to promoting good values.

“I like the whole production itself because it teaches us the right marriage values… very Christian values. And we are hoping that this will not change,” Quitorio said.

Now on its fourth version, the summit continue to examine all aspects of social media and explore more ways to take advantage of available tools for online evangelization.

Online missionaries

Organized by YouthPinoy, a group of “online missionaries,” the summit was first held in 2012 with Cardinal Luis Antonio Tagle of Manila as keynote speaker.

Tagle himself hosts a program on YouTube, and he’s got his own Facebook page with more than half-a-million followers which he uses for catecheses.

This year, the summit will be held in partnership with the Diocese of San Pablo.

Another highlight of the event is the launching of the Catholic Social Media Awards established by the CBCP Media Office and the Areopagus Communications, Inc., to instill a sense of responsibility among online communicators.

Registration still open

San Pablo Bishop Buenaventura Famadico called on the clergy, social communication ministry workers, and students to register and be part of the event.

“This would give us an opportunity to let others know how vibrant our local church is as well as be able to showcase what our diocese can offer,” Famadico said.

Among the speakers include Sean Patrick Lovett, who heads the Vatican Radio English Section. He is also a professor of Communications at the Jesuit-run Pontifical Gregorian University in Rome.

In 2013, he was the recipient of the prestigious Daniel J. Kane Religious Award from the University of Dayton’s Institute for Pastoral Initiatives.

Organizers said it is open to social media enthusiasts, the youth, clergy, missionaries, and communicators. (CBCPNews)


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